Join Lois Smith, IBM's Field Marketing Leader, as she shares her top three takeaways from London Tech Week 2024. Discover the real-world value of AI for organizations and gain essential recommendations for leaders embarking on or advancing their AI journey.
Sasha is a presenter and moderator with a journalistic background - a former news anchor, reporter and producer at Sky News, Bloomberg and CNBC. Sasha frequently hosts international events, interviewing government and business leaders on topics ranging from humanising AI to sustainable supply chains. Recent events include Money 2020, London Fintech Week, and Leap where she interviewed AI expert Mo Gawdat and former NBA champion Rick Fox about his sustainable concrete business.
Lois has worked in enterprise marketing for over 25 years at IBM. She is currently the Field Marketing Leader in the UK and Ireland, leading a team of Technology, Consulting and Account Based Marketers to develop client centric campaigns, targeting business and IT leaders through theme based marketing programmes.
IBM is a leading global hybrid cloud and AI, and consulting services provider, helping clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries.
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