Operators can drive profitable sales by leveraging the value and versatility of Idaho Potatoes, says Alan Kahn VP of foodservice at Idaho Potato Commission. With a wide assortment of fresh, dried and frozen potato varieties from about 600 mostly family-owned farms, Idaho Potatoes also offer a reliable supply in an otherwise uncertain environment, he says.
Mark Hamstra is a freelance business writer with experience covering a range of topics and industries, including food and mass retailing, the restaurant industry, direct/mobile marketing, and technology.
Alan Kahn is the Vice President of Foodservice at the Idaho Potato Commission. He has an extensive background in the food industry, with over 25 years of experience in foodservice, food marketing, and new business development in the potato industry specifically.
As Vice President of Foodservice at the IPC, Alan supervises three Promotions Directors who are in the field every day of the week calling on foodservice distributors, produce houses, and terminal markets. He also develops foodservice promotions and incentive contests for operators, creates training programs, videos and educational materials, and coordinates the IPC’s presence at some of the biggest food/restaurant shows in the country. Another very important part of the position is working with restaurant chain operators on new menu ideas.
Adam Moore is chef and president of Flashpoint Innovation, a food and beverage innovation network located in Chicago, Illinois. Over the course of his food-focused career, Adam has experienced a lot, from owning his own restaurant to strategizing with Fortune 500 companies around the globe. At Flashpoint, Adam marries his experience with a national network of chefs, scientists, and strategists to provide culinary support, product development, and foodservice strategy services for his clients.
Established in 1937, the Idaho Potato Commission (IPC) is a state agency that is responsible for promoting and protecting the famous "Grown in Idaho®" seal, a federally registered trademark that assures consumers they are purchasing genuine, top-quality Idaho® potatoes. Idaho's ideal growing conditions, including rich, volcanic soil, climate and irrigation differentiate Idaho® potatoes from potatoes grown in other states.