Managed service providers can earn more trust from their customers by learning to be thought leaders. Dell Expert Cybersecurity & Cloud Partner Advisor, Eric Townsend, offers advice — including real-life examples — of how MSPs can increase their influence and credibility.
As the Dell Expert Cybersecurity & Cloud Partner Advisor, Eric Townsend helps partners through the processes of technology transformation and business integration (Sales, Marketing, Technology, Service Operations, Customer Success) to meet the demands of the new hybrid workplace. Adept at combining the classic marketing vehicles with new influencing approaches, Eric helps partners grow their regional market share through breakthrough customer engagements & sales acceleration initiatives.
Craig Galbraith is the editorial director for Channel Futures and Channel Partners, joining the team in 2008. Before that, he spent more than 11 years as an anchor, reporter and managing editor in television newsrooms in North Dakota and Washington state. Craig is a proud Husky, having graduated from the University of Washington.
The Dell Expert Network rewards and educates MSPs and IT consultants who purchase from Dell on behalf of their clients. Each registered Dell Expert Network member receives a dedicated account manager, free training, and shortcuts to services and support that are designed to make their business engagements easier. Want to connect with Dell Technologies directly? Email Kelly Riggen at Kelly_Riggen@dell.com.